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Ikigai, the Raison D'ĂȘtre for Fulfillment In Your Music Life.

Three languages in one title? Come on Alex…

“Raison d’être”. You may have heard that expression before, which means a reason for being. You’ve got to give me that one… cause I’m French.

As for “Ikigai” its a Japanese concept that also means “a reason for being”.

Funny how both of these very different cultures have concepts built around the idea of a reason for being. A life’s purpose. Maybe they’re onto something?

Your Music’s Purpose

I’d like to take that idea and apply it to YOUR music.

I believe that to best embody the role of a musician, producer or artist is to establish a way of life built around your craft. If your beliefs, values, habits, lifestyle, passions, purpose and ambitions, all express your essence as a human being…

Where does music fit in?

The purpose and meaning of your life’s journey should guide your creative pursuits. The more you can answer the...

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